B-Schools Seek AI Advantage in Career Planning

With digital technology playing an increasingly important role in the recruitment of MBA graduates, several top business schools are going in for the latest software to help students hone up their resumes, search for and evaluate job openings and prepare for interviews.

Kellogg School of Management, Stanford GSB, INSEAD, Chicago Booth and London Business School are among the more than 100 institutes and universities using VMock that uses machine learning, predictive analytics and artificial intelligence (AI) to provide feedback on MBA students’ resumes. The SMART Coaching and Careers platform was co-founded by Salil and Kiran Pande in 2009.

The advantage for the students seeking jobs in other countries is that the software provides details about the jobs available in various cities and countries across the world.

The VMock tool enables students to get an instant feedback on the format, word choice and presentation of their resumes. For the careers team at the schools, it speeds up the process of reviewing the students’ resumes.

GoinGlobal is a career service used by Duke University’s Fuqua School of Business. It “grassroots intelligence” through a team of in-country researchers. They monitor and update the career information and resources that gets delivered to the customers.

Ability to provide city-specific career and employment information is an advantage with this platform which boats of more than 450,000 corporate profiles in as many as 190 countries. It also features more than 16 million internship and job opportunities from around the world.

The advantage for the students seeking jobs in other countries is that the software provides details about the jobs available in various cities and countries across the world.

IMD Business School holds a video interview with admitted MBA students in which questions are asked about the reasons for enrolling and career goals. Subsequently, the videos are passed on to IMD alumni who are recruiters at large companies. They then review the videos and provide the students with feedback.

The Switzerland-based school also assists students through a course to prepare themselves for technology in the shape of more video content and artificial intelligence (AI) bots in job interviews.

Companies like Goldman Sachs, no longer hold on-campus interviews. Instead, the students are asked to submit a pre-recorded video to apply for a job. They are asked to speak about how their past experiences and skills could help them in the new role and the like.

However, software and technical innovations would not take away the need for students to seek advice from career advisors and teams in the schools. MIT Sloan School of Management, for instance, lays stress on student participation in large group workshops, resume and cover letter reviews and mock job interviews.(Image Source:Pixabay.com)